It ain't over till it's over. Please excuse my bad grammar, but that famous saying
by the man himself, Yogi Berra, really has a lot of meaning.
Now, if you're a football fan, there's no doubt you've heard of "The Play." You've
certainly probably seen it on television whether you're a football fan or not.
It happened in 1982. California and Stanford are playing in a big game, and for
all practical purposes, the game appears to be over. Stanford, with the future NFL
Hall of Fame quarterback, John Elway, drives the length of the field, they kick
a field goal to go ahead with just four seconds left in the game.
They're going to kick off to California and everybody thinks the game is over, everybody
except the California football team.
They get the ball, they lateral, they lateral, they lateral, five times they pass
the ball off to one another. And, if you remember, the Stanford band thought the
game was over and they ran onto the field and the California player ran through
them and he scored in the end zone.
That's just an example of the idea that it ain't over till it's over.
December is a month, folks, that you shouldn't write off when it comes to your goals.
A lot of people do.
I'll give you a good example. I know that there are a lot of people in the real
estate business who just kind of check out for the month of December.
They assume people aren't interested in houses in December, they're interested in
the holidays, they're interested in shopping.
Well, I'll tell you a little secret. A lake house that I bought two years ago, I
bought in December not long before Christmas because of an ambitious realtor who
recognized that there are people looking for property during that period of time.
He didn't assume that I would be shopping. He didn't assume that I would be too
caught up in the holidays. And that's a common misconception.
Let me just share with you that
there's a lot less competition in December,
in whatever business that you're in, unless you're in a retail business going head-to-head
with Walmart or a big department store.